Today’s Kitchen Scoop Home Page features something new – our very first sponsorship in the form of an ad featuring Rita Monti dinnerware. We thought perhaps you, our readers, might wonder what’s up with that?

We wish we could say we’re soon retiring to Southern Italy with our new-found riches from the proceeds of Internet sponsorships. Sadly, we’ll have to settle for dreaming and eating supper on one of Rita’s Italian dinner plates!

Humor aside, like most full-time bloggers we need a few quality sponsors on our Web pages in order to deliver the commentary, recipes, reviews and photographs at the level we hope you’ve come to expect from us. But don’t worry. Our standards are extremely high, and we promise not to crowd our pages with products we aren’t proud to stand beside. (And if something on Kitchen Scoop is sponsored, we’ll tell you it’s sponsored. See our Terms and Privacy Page for more details.)

That said, we hope you’ll click on Rita’s ad, visit her Web site and take advantage of the exclusive discount she’s offering Kitchen Scoop readers. (Remember to enter the coupon code “Scoop” at checkout.) Guess what we're buying our foodie friends for Christmas this year?!